Grandma's® Original Molasses You can see and taste the difference. Color: The color of Grandma's Molasses adds warm, rich tones to baked goods and main dish combinations. Baking with molasses can eliminate the need for artificial color additives. It also provides coloring for brown sugar. Flavor: Grandma's adds a distinctive and rich taste to foods that your customers will appreciate. Grandma's Molasses also enhances other flavors present in food products such as chocolate, coffee, mocha, vanilla, butterscotch, caramel and similar flavors. Shelf Life: Grandma's Molasses increases the shelf life of your products by retaining moisture and improving quality, especially in baked sweet goods, confections, specialty breads and rolls. Texture: Grandma's Molasses adds body to food mixtures such as stews and sauces and provides a homemade richness to confections and syrups. Sweetness: All the sugar available in the cane juice is present in this concentrated form. It's especially useful for swee