Colgate Total Deep Clean Toothpaste has a breakthrough formula that fights bacteria on teeth, tongue, cheeks and gums for Whole Mouth Health. Colgate Total with stannous fluoride also offers more benefits than ever including sensitivity relief, improved enamel strength* and odor neutralization* (*based on in vitro studies). Fight cavities with the fluoride toothpaste formula. Prevent plaque, tartar, cavities, and gingivitis all with one toothpaste. Colgate's Total Deep Clean Toothpaste builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contact for a clean, healthy smile.